Archive for the ‘Local Marketing’ Category

On Monday I gave a free, 2-hour presentation to local Wickenburg area business owners titled Top Google Local Ranking Factors for 2013 at the Wickenburg Chamber of Commerce. During my presentation I reviewed Google’s 8 overall ranking factors: Place Page Signals (Categories, Keyword in Business Title, Proximity, etc.) External Loc. Signals (IYP/aggregator NAP consistency, Citation Volume, etc.) On-page Signals (Presence of NAP, Keywords in Titles, Domain authority, etc.) Link Signals (Inbound anchor text, Linking domain authority, Linking domain quantity, etc.) Review Signals (Review quantity, Review velocity, Review diversity, etc.) Social Signals (Google+ authority, Facebook likes, Twitter followers, etc.) Behavioral/Mob. Signals Read the Rest…


Would it make a difference to your business to have a listing on Google when prospective customers type in keywords associated with the products or services you provide your listing would appear at the top? You bet it would! Video: 5 Local Search Marketing Tips – 7:01 (Download the PDF of this article: 5 Local Search Marketing Tips) One recent example is Anita’s Mexican food restaurant located here in Wickenburg. A few months back I helped Sherry optimize her website and their Google Plus page and here are the results from the past 30 days! They had over 2457 page Read the Rest…